July 25, 2026
Andrea B. Rugh
Washington, D.C. (Special to Informed Comment; Feature) – It has become increasingly clear that effective international communication is impossible without basic knowledge of world cultures. US officials say as much when they admit that failures in Afghanistan and Iraq were due in large part to ignorance of culture and pushing too many programs that conflicted with local values. In Afghanistan, for example, the US pushed tribal leaders to adopt a centralized form of government, when decentralization was a more familiar pattern of the past. It left the Afghan government only controlling Kabul in the end. The US also insisted that USAID-funded projects be staffed by 25 percent Afghan women. But in practice, few Afghan women had the requisite skills or the willingness to join their projects. Even when they did, social norms required that they be accompanied and transported everywhere—costly provisions that forced the cancellation of projects.
Andrea B. Rugh
Washington, D.C. (Special to Informed Comment; Feature) – It has become increasingly clear that effective international communication is impossible without basic knowledge of world cultures. US officials say as much when they admit that failures in Afghanistan and Iraq were due in large part to ignorance of culture and pushing too many programs that conflicted with local values. In Afghanistan, for example, the US pushed tribal leaders to adopt a centralized form of government, when decentralization was a more familiar pattern of the past. It left the Afghan government only controlling Kabul in the end. The US also insisted that USAID-funded projects be staffed by 25 percent Afghan women. But in practice, few Afghan women had the requisite skills or the willingness to join their projects. Even when they did, social norms required that they be accompanied and transported everywhere—costly provisions that forced the cancellation of projects.